12/10/2025
Sales Productivity
Source: Bill Farquharson, December 8, 2025

Productivity doesn’t happen by accident — it’s the result of preparation.
And not just a to-do list.
I’m talking about a structured plan based on your biggest opportunities and top priorities.
You need to ask yourself: Where am I in the selling cycle? Where am I in the calendar year? What must get done?
And the mother of all great productivity questions: What’s the best use of my time right now?
Do some hard thinking from 10,000 feet, then create a plan that sharpens your sales activities.
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