Graphic Media Alliance

Complete Story
 

12/03/2025

Extended Producer Responsibility (EPR) Legislation

This past November, GMA hosted an Executive Leadership Training webinar, Leading Through Legislation: Understanding Extended Producer Responsibility. The webinar broke down what EPR could mean for your organization and how you can proactively prepare for its wide-ranging effects on supply chains, pricing structures, and compliance requirements.

Tackling policy challenges like this is the driver behind GMA’s strategy of forming strong alliances in Washington, and we’re proud to stand with the National Association of Wholesaler-Distributors (NAW). NAW has taken a leadership stance on EPR as this policy impacts multiple product lines across the distribution industry, allowing them to have the strongest voice and representation. NAW’s Legal Policy Center (LPC) filed a lawsuit in federal court in Oregon, the first state in the country that began implementation on July 1, 2025. NAW sent a letter to the state requesting a one-year delay of the July 1, 2025 effective date or at a minimum, enforcement of the EPR law. Their request was denied by the state of Oregon, and manufacturers and distributors still have questions about how the law applies to their business and what fees will be charged on the “producer”.

The fight against EPR requires significant resources. NAW is building a coalition of manufacturers and distributors across product lines to strengthen their legal and advocacy efforts, and they need help. It would be to GMA members' benefit to support NAW’s legal action financially— not only to protect your company’s bottom line, but to defend the future of our industry. The more we stand together, the more effective we will be in shaping rational, business-friendly policies.

Attached is an overview of NAW’s EPR litigation strategy, which includes some additional background information on their Legal Policy Center and some of the impactful work they have done over the past two years.  GMA encourages you to consider supporting NAW’s litigation efforts. If you would like to learn more about this issue and how you can both support the litigation and stay informed on a rapidly-changing issue, NAW Executive Team member Dan Schuberth would be happy to talk with you directly. Send an email to dschuberth@naw.org.  

NAW's EPR Litigation Strategy

Printer-Friendly Version



24 Hours Left: Don't Miss Your 2026 Wage & Benefits Report

The deadline to participate in the 2026 Wage & Benefits Survey is Friday, July 17. Returning participants can typically update and submit their information in just 10–15 minutes, while new participants gain access to one of the industry's most valuable compensation benchmarking tools. Don't miss your opportunity to contribute and receive the full report.

Read More

Join us for GMA's Biggest Night of the Year!

Registration is now open for the 2026 Print Excellence Awards Grand Ceremony! Join us as we celebrate this year's award winners, recognize outstanding achievement, and enjoy an unforgettable evening of great food, networking, and the very best our industry has to offer.

Read More

Member News: Congratulations to August Grebinski on an Exciting New Chapter

Graphic Media Alliance is proud to celebrate one of our members as August Grebinski transitions from operator to owner of Print Bind Ship through IXL Graphics, Inc. Please join us in congratulating August on this exciting milestone and wishing him continued success in the years ahead.

Read More

Could Your Workplace Be at Risk Even Without an OSHA Violation?

Many employers are familiar with OSHA's specific safety standards, but fewer understand the General Duty Clause—a broad requirement that can result in citations even when no specific regulation exists. This month's Safety Spotlight from Sedgwick explains what every employer should know to reduce risk and maintain a safer workplace.

Read More

Member News: Tecnau Advances High-Speed Inkjet Automation with HP Certification

Congratulations to Graphic Media Alliance member Tecnau on achieving HP certification for its Revolution 50 AutoSetup solution with the HP PageWide Web Press A2200. The milestone reinforces Tecnau's continued leadership in finishing automation and integrated digital print workflows.

Read More

Prospecting for Promo

Networking events can be a goldmine for new business—but only if you approach them the right way. This week's Short Attention Span Sales Tip from Bill Farquharson explains why talking less about promotional products and more about your prospect's business can uncover opportunities you never knew existed.

Read More