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03/12/2025
The Creativity Reservoir
Source: Bill Farquharson, The Sales Vault, March 10, 2025
I am both fascinated by and envious of the energy of a three-year-old. My grandson, Mason, wreaks havoc around my house for an hour before spending another 45 minutes participating in a play group with an only slightly lower level of both oversight and physicality. On the drive back to his house, I check on him in my rearview mirror and he is, at last, drained.
Or maybe he is just recharging.
We all have a limited amount of energy to put forward on any given day. What’s more, we have an even smaller window to do creative, high intensity work. Part of the planning that makes up the conversation of good time management is looking ahead and determining where to focus that limited creativity today, tomorrow, and the day after that.
For example…
I am writing and recording this sales tip mid-morning. That’s when I am freshest. If I were to create a message at the end of my day, it would be the creative equivalent of me having my head on the desk and muttering, “Go sell something,” before passing out.
Just kidding. Kind of.
I think it’s important to be aware of this creativity reservoir we all have and make the conscious decision not to push past the point where we have reached our limit for the day. Like I sometimes do when I get stuck at solving Wordle, it’s OK to walk away and come back later.
Ok, that’s all the energy I have to give to this tip.
Now go sell something!
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