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Networking, education, insurance and buying programs are all common reasons for joining an industry’s association, but like any business decision, becoming a member of Graphic Media Alliance should be evaluated based on each company’s assessment of its potential Return On Investment (ROI) for its dues dollar. Of course, every membership needs to take into consideration intangible benefits including networking opportunities, fellowship with other graphic communications firms and having a trusted confidant at the Association’s office to discuss business issues.
Graphic Media Alliance is a trade association, supporting print and graphic communication service providers and their technology partners for over 100 years. GMA offers programs and services to enhance efficiency and profitability in the printing industry, such as workers’ compensation, energy procurement, and discounted credit card processing, to name a few. Graphic Media Alliance is part of the Americas Printing Association Network (APAN), representing more than 5,000 industry members working with 13 industry associations to actively provide the most accurate and up-to-date technical, environmental, and business-related services available in the graphic/printing industries.
